Project Type
Art Direction
Visual Branding
Karen Watkins, Graphic Design Professor at West Chester University
Zespà
Founded in 2009, Zespà is a European brand transforming the footwear industry with a bold new identity. Drawing inspiration from the vibrant colors and patterns of the South of France, the rebrand highlights geometric shapes, with the triangle as its standout element. Combining modern aesthetics with timeless sophistication, Zespà prioritizes high-quality materials, durability, and chic design in its footwear, trainers, and espadrilles, offering a unique blend of Mediterranean inspired style that’s both elegant and energetic.
